ClientProject
Date

/PENNY

JEDE_SEKUNDE


/TDF

INSTANT_GETAWAY


/MC_DO

SWITCH_SIDES


/MC_DO

BIG_BANG


/COOP

NATURAPLAN


/MC_DO

CHEESIEST_SONG


/IKEA

GROSSE_TRÄUME


/POST

YOUNG_LIONS


/UBER
ODER ABER UBER




German behaviour is rooted in a universal truth: No matter how uncomfortable things get, they must be done the way they have always been done. No second guessing, no complaining. Just pure stoism. Through the lens of the amazing Nick Ball we studied and documented these behaviors.  Narrated by the Voice of Axel Milberg who gives these daily habits the dramatic composition a true nature documentary deserves. 



A study of mobility behaviour that finds it’s crescendo in a simple solution: oder aber Uber.
                                       
“ZWIEBELLOOK”


                                                    
“CLUB”

   
“CITY TRIP”  
   
                               
“SHOPPING”

                                                                                                                                  


    
More than 20 daily habbits make it cristal clear how stuck we all are in learned behaviours while offering the perfect solution: oder aber Uber.


         

     

     

          
  
         


       

alinabiedermann@hotmail.com+41 79 387 06 12